THE BUSSIN' BREAKFAST

About

HOW WE STARTED?

In November of 2022, Dr. Ty Woods, Ph.D. and Army Veteran, was inspired by her son to open a restaurant to sell what he described as his Mom’s “Bussin” food. Dr. Ty leased a small commercial “ghost” kitchen in the Lombrano Food Hall facility in San Antonio, Texas and opened THE BUSSIN’ BURGER (capitalized for emphasis). Patrons were able to order cooked-to-order meals via delivery apps or takeout directly from the food hall.  In January 2023, Dr. Ty felt that it was more efficient to cook waffles and bacon and created a breakfast menu, which expanded into THE BUSSIN’ BREAKFAST. Due to technical difficulties at the food hall facility, coupled with Patrons insisting on a dine-in location, Dr. Ty took a leap of faith and opened THE BUSSIN’ BREAKFAST, a full-service restaurant in San Antonio’s Olmos Park district on September 1, 2023.  The Grand Opening of THE BUSSIN’ BREAKFAST was held on January 19, 2024 at its Olmos Park location.

HOW IT’S GOING?

THE BUSSIN’ BREAKFAST shifted its focus and menu to serve an all-day breakfast and continues to pay homage to its predecessor, THE BUSSIN’ BURGER. THE BUSSIN’ BREAKFAST is now acknowledged as “THE BUSSIN’ BREAKFAST, home of THE BUSSIN’ BURGER” and serves items from both a breakfast menu and lunch menu. The abbreviated reference of the restaurant’s brand is “THE BUSSIN’!” and the restaurant brand’s slogan is “WHERE ALL OUR BREAKFAST IS BUSSIN’!” You can often hear the slogan as a jingle used in THE BUSSIN’ BREAKFAST’s unique and self-composed theme songs or see it used in the restaurant’s promos and other advertisements.  THE BUSSIN’ BREAKFAST created its own  (including shirts, hats, cups, aprons, and etc.) and a mascot waffle, “Winky Waffle”, to assist the brand with its growth.  Dr. Ty describes her venture as a transition from “service to Our Country to service to Our Patrons” and strives to expand her brand and vision by opening additional locations throughout the San Antonio area and in other states.

WHAT IS BUSSIN’?

BUSSIN’ is a slang term to describe something delicious or extremely good. BUSSIN’ is a term that is used by members of various generations but has been mainly popularized by the youth of “Gen Z” and “Gen Alpha.”  The use of the “bussin” description to describe good food seems to have replaced “smacking” for many and appears to become a popular remnant of social media, the internet, and food culture, in general.  You can order some “BUSSIN’” food, especially a BUSSIN’ BURGER and a BUSSIN’ WAFFLE, at THE BUSSIN’ BREAKFAST.     

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